WEBSITE MANAGEMENT

You need repeat customers to have a successful long-term creative business.

Repeat customers are the easiest customers. Think about it, they know your product or service.

How do I get more people to visit my website? That is the number one question I get from my clients. So, I decided to put together a top 10 list that will work for both businesses and non-profit organizations.

It was probably late 2010 when businesses suddenly realized the potential power of social media, for promoting their services and products, for engaging with prospective customers and clients and for building brand awareness.

It’s a tough question. One way your business can find answers is to examine research in social psychology.

In today’s world, it is almost essential to have a mobile website. On average, there are about 40 percent of website visitors who use their mobile device to browse the internet.

All business owners like to believe that their business is in someway unique or unlike any other business. At its core though, how different are small businesses really?

Do increased profits sound good to you?

The Institute of Customer Service has conducted research showing that companies with a reputation for service excellence have on average a 24% higher net profit margin than same-sector rivals.

Should your business have a website, even if your business is small and sells products or services you don’t think can be sold online? Yes, if you have a business, you should have a website. Period. No question. Without a doubt.

Winning online customers starts with being easy to find on the web. Search engine optimization (SEO) can help make sure that customers find your business when they search for words or phrases, also known as keywords, which relate to your business, industry, products and services.