“Branding” Your Business

Do increased profits sound good to you? The Institute of Customer Service has conducted research showing that companies with a reputation for service excellence have on average a 24% higher net profit margin than same-sector rivals. Who is the first person someone...

Make Repeat Customers

  You need repeat customers to have a successful long-term creative business. Repeat customers are the easiest customers.  Think about it, they know your product or service. They trust your brand.  Most importantly, you already have a relationship with...